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CONSEIL·LAB
White-label business case practice

Sell the casebefore you sell the work.

Your client mentions, in passing, that they “should look at modernizing something this year.” On its own, that comment fades. Conseillab turns it into a funded, fixed-bid project (scoped, costed, ROI proven) written under your brand, so it becomes real delivery revenue instead of a conversation that goes nowhere. You set the client price and keep 100% of the markup. No hiring, no delivery risk.

Tier-1 financial servicesInsurersRegulated environments
Business case No. 001Illustrative
Client
[redacted]
Sector
Insurance
Horizon
3 years
Annual run-rate savings$2,400,000
One-time cost avoidance$1,100,000
Implementation cost($1,600,000)
Risk-weighted contingency($240,000)
3-year NPV
$4.82M
Payback
9 mo
Approved · Finance
01The shift

Why good projects stall, and how to unstick them.

Inside your client, a director or VP wants an outcome but is competing for limited budget against every other internal priority. The executive above them does not have time to evaluate each one, so projects without a clear, quantified case get parked, or worse, defaulted into staff augmentation because it feels safer. You know how that ends: mismatched people, no defined solution, higher cost, and nothing delivered.

A business case breaks the logjam. It gives the sponsor the proof they need to justify the project to leadership, converts vague intent into a defined fixed-bid scope, and, when the ROI is strong enough, can justify opening or expanding budget that was not there before, because the project pays for itself.

How the client buys

Staff augmentation

Headcount against a capacity gap

With a business case

A funded initiative with a named benefit owner

Who actually signs

Staff augmentation

A delivery manager, inside an existing budget

With a business case

Finance and the investment committee

What you compete on

Staff augmentation

Rate card, and whoever bids lowest

With a business case

The size and credibility of the benefit

What happens when budgets tighten

Staff augmentation

First line cut

With a business case

Protected. It is the thing paying for itself

Where your margin comes from

Staff augmentation

Bill rate minus salary

With a business case

Price minus delivery cost

The sequence

From an offhand comment to a funded project.

  1. 01A client says they "need to work on their QA this year." Or cloud, or data, or security, or ERP, or AI.
  2. 02We scope the full solution, not a staffing plan, the actual recipe to deliver it.
  3. 03We model today's cost versus the new way, and prove the savings and payback.
  4. 04We build the case that gets it approved, budgeted, and signed, under your brand.
  5. 05It becomes a fixed-bid project your team delivers.

A comment becomes a commitment. That is the whole model.

02The math

Run it on your next deal.

Two revenue lines your firm does not have today: the case you bill your client for, and the delivery you can price against a proven benefit instead of a rate card.

Your assumptions
$120K

You set this price against the value the case proves. Our fee to you is quoted privately, per firm. Whatever you charge above it is yours.

5
9 months
$145/hr
28%

Rate minus fully loaded cost, on the same people.

46%

What the same delivery earns when the price is set against a proven benefit instead of a rate card.

Illustrative. Assumes 160 billable hours per consultant-month and identical delivery cost in both scenarios. Gross margin only, it excludes sales cost and overhead.

On this deal
The case, billed to your client
$120,000

Your price, your invoice, your relationship. You keep 100% of the markup over what you pay us.

Then the implementation
Staff augmentation$1.0M
$292K gross margin
Outcome-priced, backed by the business case$1.4M
$640K gross margin
Additional gross margin, same delivery
+$348,000
03The credit ladder

Small first step. Large last one.

Every stage is paid, and every stage is credited against the next. The client’s risk falls as they go; your contract value climbs. Nobody is asked to approve a program on faith.

Nothing owed until you bring us an opportunity
Credited in full against the business case
Half credited against the implementation mandate
Included with the case
Agreed in writing before any work starts
The document finance signs.

We work from the client's operational and financial data rather than industry benchmarks, because a finance team discounts someone else's averages to zero and is right to. Every benefit is walked forward into a line they already report. Over the six weeks we sit with the client's team and work through whatever bears on the benefit: their operational data, their systems, their code and test suites, their run costs. The number is only as good as what we are allowed to look at. We insist on a named benefit owner outside of technology. If nobody will carry the number in their own operating plan, the benefit is not real, and we would rather find that out in week two than in the approval meeting. We present the finished case to the client and to you. We build the deck, rehearse your lead, and where it helps we are in the room as a named member of your team, handling the finance questions while you stay the face of the relationship. The pack goes out in your template, under your logo.

You hand the client
  • Quantified benefit model with client-validated inputs
  • Option analysis against a costed do-nothing baseline
  • NPV, payback, sensitivity analysis and risk weighting
  • Finance pack and steering committee deck, in your template, presented with you
04The white-label model

Your logo. Your client. Our engine.

Conseillab is a practice you switch on. No headcount, no recruiting cycle, no bench to carry between deals, and nothing for your client to notice except that your proposals suddenly come with the number attached.

01

Your brand on every page

Your template, your logo, your tone of voice. The deliverable looks like it came from your practice, because as far as your client is concerned, it did.

02

Your name in the room

We work behind your lead. Where a client-facing presence helps, we appear as a named member of your team. Never as a vendor of yours, and never on our own letterhead.

03

You keep the relationship

We do not contact your client, quote them directly, or bid against you on the implementation. Ever. It is written into the agreement.

04

You carry no delivery risk

The case is our work product and our obligation. If it does not hold up in front of the client's finance function, that is on us, not on your reputation.

05Track record

Proof, without the logos.

Our partner firms’ clients are tier-1 financial institutions and insurers. Their names stay out of our marketing, which is exactly the reason they let us near the numbers.

$5.5M+
Savings identified

Run-rate savings and cost avoidance quantified across engagements, validated with client finance teams.

15+
Business cases built

From QA and platform modernization to core system replacement and regulatory programs.

9 mo
Median payback

Typical time to recover implementation cost on the cases that reached steering committee approval.

100%
Delivered white-label

Every case ships under our partner firm's brand. Conseillab never appears in front of the end client.

SectorsTier-1 bankingInsurance & reinsuranceWealth & asset management
See anonymized engagements
Mohamed Benhammou
The founder

Mohamed Benhammou, PMP

Ten years as a senior IT transformation project manager, delivering for tier-1 Canadian banks and insurers. Founder of Conseillab.

I spent ten years watching one document decide whether a transformation got funded or died, and almost no firm staffed for it. I built Conseillab to be that missing capability. Today it runs as a team: a sales lead, a solution architect and a delivery-side project manager on every engagement, so the case is built, defended and delivered under your brand. My job is to make sure the method holds and the number survives the committee.

On every engagementSales leadSolution architectProject manager
LinkedIn
07The Conseillab AI

Ask the practice, not the pitch deck.

An AI trained on how the Conseillab team builds business cases: the models, the objections, the way a finance function reads a page. Put a real deal in front of it, right here, and see what the practice would ask you.

It is a working demonstration and a 24/7 first conversation. If it is useful before you have signed anything, imagine the version that has read your client’s numbers.

AI-MohamedAI, answering as Mohamed

I'm the AI version of Mohamed, the part that builds business cases. Tell me about the account: which sector, what the client is trying to do, and where the conversation stopped moving. I'll tell you whether there's a fundable case in it and what the benefit would have to be built from. You don't need to name the client. Sector and the shape of the problem are enough.

An AI, not the real Mohamed, and it never needs your client’s name.

Start a conversation

Bring us your next deal.

Send one live opportunity, the client, the shape of the problem, where it is stuck. We will tell you within a week whether there is a fundable case in it, and what it would take to build. No obligation on either side.